Posts tagged as:

Pragmatic Marketing

A Big Announcement!

July 6, 2010

For about the past two years, I have worked in the software-as-a-service team at Dell, managing a team of product managers. We’ve been plotting the strategy for Dell to make the transition from a hardware-based company to a mixed hardware/software/services company. It’s been a fun, challenging, rewarding role. Last week I accepted a new role, one that I am very excited to do and that will allow me to go out and hopefully meet more of you face-to-face.

Through involvement in events like ProductCamp, as well as mentoring and teaching product management in my own roles, I have learned that I enjoy and am good at the teaching side of the job. For that reason, I’m excited to announce that I will be joining the creators of the world’s most popular product management and marketing training: Pragmatic Marketing! I will be an instructor at Pragmatic Marketing, traveling the world helping product managers and marketers learn to be more effective. If you have been to one of their seminars, or have implemented their framework at your company, you know that their message of being market-driven and empowering product managers is absolutely essential for success.

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ProductCamp has been a great success. Now, to extend that experience between camps, we are introducing a new mini-version of ProductCamp called ProductPotluck.

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Tuning Into Your Market

August 5, 2008

The ideas presented in Tuned In are obvious and presented in such a “smack your forehead” way that makes you wonder why you didn’t tie them all together yourself. The mantra of know thy customer is real, is powerful, and is true. Reading Tuned In will get you re-energized, and it could be the spark that you need to get more budget, headcount, or political support – or more importantly, what helps you turn your product or company into a market winner.

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Announcing ProductCamp – a collaborative, user run event, focused on Product Management and Marketing topics.

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