Product Management and Product Marketing

Managing a Liscensed Product

Jeff Lash asked me to answer a question on his new site Ask a Good Product Manager.  The question was from someone who had the title of Product Manager but was really in a no-win situation as the go between at a company wedged between a client and the software application company.  It’s an interesting problem to consider - how do you affect change across three companies to drive your business?  To find out, go read my answer.

These icons link to social bookmarking sites where readers can share and discover new web pages.
  • bodytext
  • Technorati
  • del.icio.us
  • Reddit
  • Google
  • NewsVine
  • Furl
  • Facebook
  • StumbleUpon
  • Live
  • SphereIt
  • TwitThis
  • YahooMyWeb
  • Mixx
  • E-mail this story to a friend!

2 April 2008 | Lessons Learned, Product Management, Tactics, Theory | Comments

Leave a Reply

  1.  
  2.  
  3.  

Categories

Archives

Meta



View Paul Young's profile on LinkedIn

Product Beautiful is a blog for Product Managers and Product Marketers about building successful Product Management and Product Marketing processes. Some topics that other people have found interesting include a three part series on using overseas manufacturing, an analysis of Google APM's and Dell outsourcing its product process, and how Product Management can work effectively with developers and software programmers on free and open source software. You can also find information about Product Management theory and tactics, such as using a RACI. Product Beautiful is written by Paul Young, a Product Management and Marketing professional with experience working in hardware, software, and services from Fortune 50 companies to startups.

Product Beautiful is © Paul Young 2006-2008