You Might Be a Product Manager If…

  • You’ve created a roadmap through 2012
  • You can’t remember working less than 70 hours a week
  • You’ve lost your hair (if you haven’t consider yourself warned!)
  • At your annual customer summit, you stay late to setup and test products for the next day while Sales runs up a historic bar tab
  • You used to be a programmer but were too extroverted
  • You used to be a salesperson but were too introverted
  • You use customer interview techniques with your spouse to discover the root cause of their problems so you can build a “solution” (“That’s interesting…tell me more!”<smack>)
  • You wake up at night worried about getting your product’s feature-set right or hitting your ship date
  • You find competitive and win-loss analysis fun (ugh, I can’t believe I just realized I find those things fun)
  • You walk through the store and look at products thinking “what problem does that solve?”
  • You do a SWOT analysis before making any major purchase
  • The last thing you do before you go to bed and the first thing you do when you wake up is to check your email
  • You’ve ever written “The System Shall…
  • You never have less than five #1 priorities
  • You’ve sat behind the one-way mirror at a focus group
  • One or more of the following groups is pissed at you: Sales, Development, QA, Tech Support, Marketing, or Operations. Special bonus if you get all at once.
  • You enjoy writing requirements that constrain easy way out from the Programmer.

And finally…

  • You write a blog about Product Management (uh oh…)
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  • Reply bob corrigan February 24, 2007 at 7:37 pm

    Here are 26 reasons not to start a software marketing blog. . .thankfully, I didn’t listen to any of them. But from your “you might be a product manager” list, I think you might be spending too much time in the office and not have enough Evil Minions(TM).



  • Reply Paul February 24, 2007 at 9:42 pm

    I *definitely* don’t have enough evil minions. :)

  • Reply Ray Schraff February 28, 2007 at 1:48 pm

    Missed one:

    You gave a PowerPoint presentation at your wedding.

  • Reply Bruce McCarthy May 12, 2007 at 9:31 pm

    I loved this post so much I posted 10 of my own “you might be a product manager ifs.”

  • Reply You Might Be a Product Manager If… (2011 version) | Product Beautiful: Building Product Management by Paul Young December 18, 2011 at 11:41 pm

    […] annual “You Might Be a Product Manager If…” list!  Favorite entries from past years […]

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