Product Management and Product Marketing

Archives for January 2007

Solving a Latent Need: Nike+iPod

As Product Managers, we know that what makes a product really powerful is when it solves a clear problem for the customer. We discover these problems through research and living in customers shoes as much as possible. If we do it right, it’s not hard to discover new features, product line extensions, and [...]

30 January 2007 | Personal, Product Management, Product Marketing, Theory | 4 Comments

Biotech Product Management

I, as well as most of my readers, are in high tech: audio/video, networking, personal computing, etc. I don’t know any Product Managers in the biotech industry (yet). I would be very interested in meeting one, and find out how PM is different in biotech vs. high tech. For one it’s just [...]

26 January 2007 | Lessons Learned, Personal, Product Management, Theory | 3 Comments

What a Product Doesn’t Say

The next time you are watching TV, pay close attention when the commercials start to roll. Advertising is generally dependent on the viewer having their brain switched off and not thinking critically about whatever they are hawking, which makes for an interesting game. I’ll begin with the car dealership ads, because they’re the [...]

25 January 2007 | Marcomm, Product Management, Product Marketing, Theory | No Comments

A quick thought

Last night I left work earlier than normal (6pm) and got to drive home when it was still light outside.  That felt really strange, but also made the commute home much more interesting.  I already don’t have a radio in my truck, so when it’s dark out the drive home is a time for reflection [...]

25 January 2007 | Personal | 1 Comment

The Most Important Trait a Product Manager Needs

Over at Michael on Product Management and Marketing, he’s running an interesting story about the seven traits that make a successful Product Manager. In summary, he identifies:

Communications Skills
Leading without Authority
Learning Skills
Business Acumen
Love for Products
Eye for Details
Routing Product Management Skills

Some of these I’ve covered in other posts (Communications Skills and Leading without Authority, How Product [...]

22 January 2007 | Personal, Product Management | 3 Comments

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Product Beautiful is a blog for Product Managers and Product Marketers about building successful Product Management and Product Marketing processes. Some topics that other people have found interesting include a three part series on using overseas manufacturing, an analysis of Google APM's and Dell outsourcing its product process, and how Product Management can work effectively with developers and software programmers on free and open source software. You can also find information about Product Management theory and tactics, such as using a RACI. Product Beautiful is written by Paul Young, a Product Management and Marketing professional with experience working in hardware, software, and services from Fortune 50 companies to startups.

Product Beautiful is © Paul Young 2006-2008